Wolverine Supply & Manufacturing Company is a historic company founded in Pittsburgh, Pennsylvania, in 1903 by Benjamin F. Bain, a skilled die maker. Incorporated in 1906, the company initially specialized in the design and manufacturing of household utensils and broom holders. Following its early success, Wolverine Supply expanded its product offerings significantly when it relocated to a larger facility in Manchester in 1913. Here, they began producing mechanical tin toys that operated on sand, diversifying their catalog with various toy lines powered by a unique patented spring motor.
Over the decades, Wolverine Supply evolved its focus from primarily boy's toys in their early years to encompassing a broader range, including products aimed at girls and educational toys by the 1950s. This shift mirrored changing market demands and consumer preferences during the mid-20th century. Notably, the company rebranded itself as the "Wolverine Toy Company" in 1962, signaling a dedicated shift towards toy manufacturing, solidifying its presence in the children's toy market. In 1968, the company was acquired by Spang Industries, leading to a strategic relocation of operations to Booneville, Arkansas, in 1971. Eventually, in 1986, the company was renamed "Today’s Kids," further reflecting its commitment to adapting to modern trends in the toy industry.
Wolverine Supply's products have historically been available in major department and toy stores across the United States, making them a familiar name in households throughout the country. The evolution of the company reflects its ability to innovate and adapt to the changing landscape of consumer goods, particularly in the competitive toy industry, positioning Wolverine Supply as a significant player in its field. Their legacy continues to be felt in the market today, highlighting the importance of quality manufacturing and understanding consumer needs.