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Bray Whaler
Bray Whaler is a distinguished global hospitality FF&E (Furniture, Fixtures, and Equipment) and OS&E (Operating Supplies and Equipment) procurement specialist, founded in 1986. Originally named Bray Associates, the company was rebranded to Bray Whaler in 1996. With over 37 years of experience, Bray Whaler has established itself as a leading force in the hospitality industry, securing a remarkable portfolio that reflects its commitment and expertise.
Operating from its headquarters in Centennial, Colorado, Bray Whaler has successfully engaged with a diverse clientele, including high-end hotels, resorts, casinos, multi-unit residential properties, and senior living facilities. Their extensive range of services includes sourcing and purchasing furniture, fixtures, and operating supplies that cater to both luxury and budget-conscious establishments. Major projects involve partnering with notable clients such as Aspen Skiing Company and executing projects like the five-star Little Nell in Aspen and the Omni Dallas.
Bray Whaler’s significant operational achievements are underscored by their impressive financial acumen; the company has procured goods worth over $6.5 billion through vendor-direct pricing, ensuring that its clients receive the best value while minimizing risk. Their comprehensive approach to project management involves meticulous tracking of each item and expenditure, guaranteeing that clients' furnishings and equipment arrive punctually and within their budget constraints. The company's prominent leaders include Kim Raeder, the owner, and Elisa Whaler, the President, both of whom emphasize hands-on project involvement and strategic sourcing.
In addition to its corporate accomplishments, Bray Whaler is recognized for its commitment to diversity as a fully-certified Woman-Owned Business Enterprise (WMBE). The company not only prides itself on its industry contributions but is also dedicated to fostering long-term relationships with its clients, vendors, and design partners, creating a network of reliability and trust. As Bray Whaler looks toward the future, it remains focused on exceeding client expectations amidst the evolving landscape of hospitality procurement.
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